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Campaign to mobilize poor and low-income voters comes to Holyoke
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Campaign to mobilize poor and low-income voters comes to Holyoke

HOLYOKE — At the same time as 36 other locations across the country, the Massachusetts Poor People’s Campaign held an 11 a.m. news conference to announce it would begin its 2024 campaign to mobilize poor and low-income voters to exercise their electoral power.

The Poor People’s Campaign brought its nonpartisan voter mobilization drive to Holyoke, the state’s poorest city, and to the United Church of Christ on Appleton Street in the poorest borough to launch its Get Out the Vote 2024 campaign. Dubbed a “national call for moral revival,” the Poor People’s Campaign hopes to motivate the segment of the electorate least likely to vote to turn out to the polls on Election Day.

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